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BookScan Sales Numbers for 2007 Graphic Novels Reported (Updated)
posted on by Egan Loo
Comic store owner Brian Hibbs analyzes the 2007 sales figures for adult fiction graphic novels, as provided by America's BookScan service, in his Tilting @ Windmills 2.0 column for the Newarama website. Hibbs cautions that these numbers do not reflect the entire adult graphic novel market; although BookScan surveys over 7,500 venues, it does not include many independent bookstores, the Wal-Mart chain, library and academic sales, and direct market retailers such as most comic book stores. According to the BookScan figures, sales of the top 750 adult graphic novels grew slightly from US$90,411,902 with 8,395,195 units to US$95,174,425 with 8,584,317 units. The sales of the top 575 manga in that list also grew slightly from US$61,411,902 with 6,705,624 units to US$61,927,238 with 6,837,355 units.
Seven manga series sold more than 24,000 copies of each volume on average, and five of them — Kingdom Hearts). Last year's 27 volumes of Naruto sold at least 1.18 million copies, but sales were reportedly slowing in 2007. Nevertheless, "those 27 Naruto volumes represent 14% of the total number of all books sold in the Top 750" adult graphic novels in 2007.
By far the biggest manga publisher — and the biggest adult graphic novel publisher — was Go! Comi.
Source: MangaBlog
Update: Corrected the overall 2007 sales figure. Thanks, quirks and DavidShallcross.
